Webvisuals, an authorized reseller of Bigcommerce, took care of coding the Bigcommerce templates into a new Country Living Mills eCommerce theme. Trust GoCentral's Wholesale Store website template to expertly grow your business. With a GoCentral professional-looking website, you can boost your profile and visibility, not to mention expand your reach within the wholesale market. Start putting your custom site together with our dynamic page design layouts and. Download over 7,000+ Premium Website Templates, Web Templates, Flash Templates and more! Choose a free stunning Music website template and publish instantly. Choose a designer-made HTML website template and customize it. Have you seen that? No time to explain - just see for yourself: premium online store templates from Template Monster are the best choice for your ecommerce website. ![]() ![]() ![]() ![]() Post Contents • • • • • • • • • • About Us Page What is an About Us Page? An About Us Page is a page on your website that tells your readers all about you. It includes a detailed description covering all aspects of your business and you as entrepreneurs. This includes the products or services you are offering, how you came into being as a business, your mission and vision, your aim, and maybe something about your future goals too. Your “About Us” page is your perfect opportunity to tell a compelling story about yourself and your business. About Us Page: What Should an About Us Page Include? It is important not to overlook the marketing potential that lies within the content of your website’s About Us page. The About Us page plays a large part in the impression you leave on a visitor to your website. It is your chance to make the best out of this opportunity and present yourself and your brand in the best possible way. This is where people come to learn more about your brand and the people behind it. There’s also a high chance that your About Us page will be your most frequently viewed page. You need to make sure that the information you add on the About Us page accurately represents who you are as a brand. That’s why we’ve included a list that you can go through to make sure you haven’t missed anything crucial. • Vision and Mission Start your About Us page by telling your customers about yourself. What is unique about you, what are your key features and what is your mission? Try to stand out by conveying your values and culture as a brand, or what brought your company together. Use this area to fully answer the question of who you are as a brand, and what you represent. This does not means that it has to be overly lengthy, but you can nonetheless use this space to communicate yourself in the way you are comfortable with, with your audience. • Your History Take the visitors on your website to a trip down memory lane, and give them an insight to the history behind your store. Here, you can show them where, how, and when you started, and everything your business has accomplished on the way. This is you chance to share your relevant milestones and achievements relating to your business in an engaging way. You can even choose to present your history to your viewers in the form of a timeline, which allows you to display a large amount of information in a visually engaging manner. Your customers or potential customers might be interested in seeing how you grew over the years. • Team Member Profiles Add an emotional element to your About Us page by adding details of the people that are driving the passion at your business. People find it easier to connect with human beings, so allow the personality of your crew to shine through the About Us page. • Multimedia & Infographics A well-built infographic might help visitors remember about you or your business better than any amount of words. So if you think it works better for your brand or business, skip the lengthy description, or add a well-designed graphic that can help your visitors understand your concept. Or maybe you would like to add a cool video about how your business was created, or about your story and let it speak for itself. Examples of About Us Pages to Inspire You Here’s a list of websites with great About Us pages that you can take inspiration from while creating your own. • If you believe that your brand has an interesting story that you would like to share, take inspiration from Moz, and lay it out in a timeline format. Take a look at how Moz has managed to highlight key events with a vertical timeline, using a snippet for each key event. The approach that Moz has used helps to tell a story in a visually engaging manner and create an emotional connection with the visitors to tell them how your brand came into being, and possibly where you might be heading towards in the future. • Apptopia has a very well structured About Us page, which includes a variety of different information categories for their visitors, including their mission, leadership, their team, investors, and also their locations around the world. All the information on their page is categorized in a way that is highly presentable and makes it easier for visitors to jump to any one of their preferred sections. • If you prefer visual graphics over lengthy texts, you should take a look at Huge Inc. And how they have managed to design their About Us page.
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March 2018
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